Mattel Debuts New Line Of Dolls Including First Barbie With Hearing Aids!

Estimated read time 2 min read

-Avier Wanjou-Brass-

Cousins!

Move over, Malibu Barbie! There is a new Barbie in town and she’s making history!

Barbie maker Mattel has unveiled its new doll and we are here for it! Apart of the company’s diverse 2022 Fashionista’s line, their new Barbie will be the first doll that uses hearing aids, reports CBS News

The company wants children to “see themselves reflected in the product,” reads a released statement. 

The line will include a Ken doll with vitiligo– a skin condition in which the skin loses its pigment cells. Also, a doll with a prosthetic leg, a Barbie who uses a wheelchair, and male dolls that are less muscular than the original Ken doll.

The company’s spokesperson calls the new set of dolls the “most diverse and inclusive yet.” 


“It’s important for kids to see themselves reflected in the product and to encourage play with dolls that don’t resemble them to help them understand and celebrate the importance of inclusion,” said Lisa McKnight, Mattel’s global head of Barbie Dolls.

The company consulted with medical experts to ensure they represent the doll’s behind-the-ear hearing devices.

Mattel enlisted support from Dr. Jen Richardson, an expert in educational audiology.


“As an educational audiologist with over 18 years of experience working in hearing loss advocacy, it’s inspiring to see those who experience hearing loss reflected in a doll,” Richardson said. “I’m beyond thrilled for my young patients to see and play with a doll who looks like them.”

COUSINS, WHAT DO YOU THINK? ARE YOU HERE FOR THE NEW LINE OF BARBIE AND KEN DOLLS?

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